A tribute to Ben Pon.

Ben Pon was a Dutch businessman who became the first dealer outside of Germany to sell vehicles manufactured by Volkswagen. In 1946 Pon visited Wolfsburg with the intention of purchasing VW Beetle models for import into Holland, where he saw an improvised parts-mover 'plattenwagen' and realised the potential for something similar using the Beetle chassis. He first sketched the van in a doodle dated April 23 1947, placing the driver at the very front. In 1950 the VW Transporter T1 was born, a van that would come to be a cultural icon for the Hippie generation of the 1960s.

The T1 REVIVAL CONCEPT pays homage to the first series of Volkswagen commercial vehicles, designed on the VW Transporter T6 platform, with a wheelbase that has been extended by 7cm. It tries to capture the unique personality of the T1, translating it into a contemporary language; with curved surfaces, rounded corners, circular headlights, chrome details and two-tone paint. The interior sees a fusion of modern technology and evocative elements, with the dashboard echoing the colour of the vehicle's exterior. The vents in the centre of the dashboard are a nod to the past, with the original T1 having very similar grids. Chrome door handles and the design of the seats give a retro touch to the passenger cabin.

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